Do they reach out to Youtubers and streamers? If not, walk out the door!Lowrie stressed the importance of studying a publisher's previous marketing campaigns,RS Gold their success in placing games on platforms like Steam and the Playstation Store, and their associations with certain niches and genresfor instance, certain publishers are so wellknown by fans of pointandclick games that being associated with them can generate real synergy for devs working in that genre.Lowrie also stressed the importance of talking to other developers who've already worked with a publisher.
And don't just talk to people who sold lots of copies of their game, because they're naturally gonna be very happy about everything, he says. Talk to people whose game was fine, but it didn't sell a ton.How does the publisher carry itself if things are not as stellar?He stressed that developers should demand enthusiasm for their product, a stage and a spotlight, and brutal honesty in all dealings. Developers should in turn be brutally honest about their demands, their complaints, their delays, and other issues. Publishers are gonna show you thebest things they've done, the fancy launch trailers, Runescape Gold says Lowrie. Trailers are important, nice booths are important, but look for creative things they did that cost nothingand got the communiity excited, He cited a free Google phone number that Devolver set up while promiting Hotline Miami. It ended up getting thousands of voicemails and text messages from fans of the game.Some other tips from Lowrie's panel:You want to have a personal relationship with your publisher or partner.If the person signing your game is not person you willdeal with on day to day basis, why?Who is the person who will answer your calls in the middle of the night?
Who is it that can execute and make things happen for you?If a game is your baby, the intellectual property is its soul.Do not sell your IP.Even if your game is a hit, it can takesix weeks to two months before the money starts rolling in from the platform. Don't get caught short because you expected to get paid on the day you launch.Try to understand the health of your publisher. Buy RS Gold Plan and position for the futuregame out what you're going to do next.If a publisher guarantees you success, they are lying.You have lots of publishing options, and each can do different things for you. Make sure that you and your partners know each other completely. Never forget that you're in charge, and that self publishing is better than a bad deal. Gamasutra GDC 2016: Limbo devs share tips on coding games with striking art styles